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The Face Shop

  • Content
  • Social Media

Our Approach

As The Face Shop launched its vibrant K-beauty products in the US, we helped them scale their content. We focused on trending K-beauty secrets, leveraging the excitement surrounding multi-step skincare routines, innovative ingredients like snail mucin and centella asiatica, and the iconic “glass skin” look. The content not only educated consumers about the wonders of K-beauty but also showcased The Face Shop’s diverse and affordable product range, building brand awareness.

Content Services

 

Services

  • Content Strategy
  • Monthly Content Calendar Planning
  • Shot List & Shoot Planning
  • Model Sourcing
  • Production & Post-Production
  • Photography
  • Videography
  • UGC Content
  • Set Styling

Content Strategy

Previous content for the Face Shop had various content types (UGC, brand imagery, trending content), but lacked consistency and a strong brand presence. By using multiple, small content shoot stations, we were able to bring variety within the product line while also establishing a consistency brand look that was more unique to The Face Shop and the Rice Water Bright products.

Decoration

thefaceshopus

15 min ago

Decoration

thefaceshopus

15 min ago

Decoration

thefaceshopus

15 min ago

Decoration

thefaceshopus

27 min ago

Decoration

thefaceshopus

27 min ago

Decoration

thefaceshopus

27 min ago