By showcasing a range of women embracing the idea of getting a lift, we’re reinvigorating the brand and helping remove the stigma of “getting work done.” Christie Brinkley added star power and amplified the message in 2018, sharing her love of the natural-looking results Ultherapy provides and serving as a celebrity endorser. She continues to encourage women to proudly embrace taking care of themselves instead of searching for “beauty secrets.” The campaign results have been beautiful, with renewed interest and excitement in the brand from both existing and new customers in a crowded aesthetics marketplace.
