Gravity-Defying Marketing

“Lift” doesn’t have to be a four-letter word anymore. With an integrated campaign targeting consumer and professional audiences across the globe, we’re helping spread the word about Ultherapy, a nonsurgical alternative to the old nip & tuck that uses ultrasound waves instead of scalpels.


  • Marketing
  • Branding
  • Advertising

By showcasing a range of women embracing the idea of getting a lift, we’re reinvigorating the brand and helping remove the stigma of “getting work done.” Christie Brinkley added star power and amplified the message in 2018, sharing her love of the natural-looking results Ultherapy provides and serving as a celebrity endorser. She continues to encourage women to proudly embrace taking care of themselves instead of searching for “beauty secrets.” The campaign results have been beautiful, with renewed interest and excitement in the brand from both existing and new customers in a crowded aesthetics marketplace.

Celebrity Campaign

Relaunch Campaign


Landing Page


Slideshow Items

Social Media