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The Face Shop

  • Content
  • Social Media

Our Approach

As The Face Shop launched its vibrant K-beauty products in the US, we helped them scale their content. We focused on trending K-beauty secrets, leveraging the excitement surrounding multi-step skincare routines, innovative ingredients like snail mucin and centella asiatica, and the iconic “glass skin” look. The content not only educated consumers about the wonders of K-beauty but also showcased The Face Shop’s diverse and affordable product range, building brand awareness.

Content Services

 

Services

  • Content Strategy
  • Monthly Content Calendar Planning
  • Shot List & Shoot Planning
  • Model Sourcing
  • Production & Post-Production
  • Photography
  • Videography
  • UGC Content
  • Set Styling

Content Strategy

Previous content for the Face Shop had various content types (UGC, brand imagery, trending content), but lacked consistency and a strong brand presence. By using multiple, small content shoot stations, we were able to bring variety within the product line while also establishing a consistency brand look that was more unique to The Face Shop and the Rice Water Bright products.

Decoration

thefaceshopus

3 min ago

Decoration

thefaceshopus

3 min ago

Decoration

thefaceshopus

3 min ago

Decoration

thefaceshopus

26 min ago

Decoration

thefaceshopus

26 min ago

Decoration

thefaceshopus

26 min ago